Statistics

University Newspaper Statistics: Audiences, Circulation, and Campus Reach

University newspaper statistics covering enrollment, readership, newsletters, print circulation, digital audiences, and student media history.

University newspapers serve campus communities through print editions, newsletters, websites, social channels, and broadcast partners. The figures below show the scale and composition of several student media audiences, alongside the enrollment and demographic context of the institutions they cover. Measurement periods vary by source, so each figure is identified with its reported period or publication context.

Contents

Campus scale and audience context

University newspaper statistics are easiest to interpret alongside the size of the communities being covered. The Princetonian media kit lists 8,200 students at Princeton, including 5,300 undergraduates and 2,900 graduate students. It also lists 1,260 faculty and reports an average audience age of 20 years old. The same media kit describes the audience as 92% liberal and 8% conservative.

Quinnipiac University reported total enrollment of 9,424 in fall 2024, according to the Quinnipiac Chronicle media kit. The same source gives approximate enrollment of 6,500 undergraduates and 2,800 graduate students, as well as 2022–23 tuition of $49,170. Its reported male/female ratio is 39.4% / 60.6%.

The University of Texas at Austin provides a much larger campus context for The Daily Texan. Texas Student Media’s 2026 media kit reports 53,864 students in fall 2024 and 15,569 summer enrollment in 2022. It describes the student body as 80% undergraduate and 20% graduate, with 48% age 21 or older and 52% under age 21.

Campus or publication contextReported figureSource and period
UT Austin student enrollment53,864TSM Media Kit 2026; fall 2024
Princeton total students8,200The Princetonian media kit
Quinnipiac total enrollment9,424Quinnipiac Chronicle media kit; fall 2024
Quinnipiac weekly circulation1,200Quinnipiac Chronicle media kit
The Eagle monthly page views62,000The Eagle media kit

These figures describe different things: enrollment is a campus population measure, while page views and circulation describe media activity. They should not be treated as directly interchangeable audience counts.

Texas student media

Texas Student Media reports that The Daily Texan has been the University of Texas at Austin flagship since 1900. The same 2026 media kit says the newspaper has produced 26 Pulitzer Prize-winning alumni. Its website receives approximately 170,000 pageviews per month, and it prints on Tuesdays and Fridays this semester.

The campus context is broad. Texas Student Media reports more than 20,000 employees on the UT Austin campus side, 4,867 faculty, an average student family income of $130K, and an average faculty salary of $116K. These are reported media-kit figures rather than independently verified estimates in this article.

The 2026 media kit reports that 54% of UT Austin students are women and 46% are men. It identifies 80% as from Texas, 10% as out of state, and 10% as international. Residence figures are 14% on campus and 86% off campus.

The same source gives the following ethnicity chart: 33% White, 25% Hispanic, 5% Black, 22% Asian, 10% International, and 5% Other/Unknown. Because the source presents these as chart categories, the labels are retained here as reported. The student-origin percentages and ethnicity-chart percentages are separate descriptions and should not be combined.

Texas A&M’s The Battalion has served the Aggie community since 1893, according to its 2026 media kit. The source reports that 60% of Texas A&M students read The Battalion over other local print publications. TheBatt.com averages 28,485 pageviews per week, while its social channels reach up to 56,000 followers on Facebook and Twitter.

Princeton and American University

The Daily Princetonian was founded in 1876, according to The Princetonian media kit. The publication reaches 3 million members of the global Princeton community each week. The same source identifies it as the nation’s second-oldest daily college newspaper and says that 2026 marks its 150th anniversary.

That reported weekly reach is a global-community measure, not a count limited to the 8,200 students listed in the same media kit. Keeping those figures separate helps distinguish an institution’s campus population from an outlet’s broader alumni, parent, community, and reader audience.

The Eagle is American University’s 99-year-old newspaper of record, according to The Eagle media kit. Its website receives about 62,000 page views per month. The publication’s newsletter reaches over 4,200 subscribers every Friday morning and has a 45% average open rate.

The Eagle also uses limited print distribution. Its special print editions typically run twice per semester, with usual runs of 2,500 copies. The schedule and print quantity describe special editions, not a daily print run.

Together, these examples show two different forms of university newspaper reach. The Princetonian media kit emphasizes a large weekly global-community audience and long publication history. The Eagle reports recurring newsletter delivery, an email open-rate measure, monthly website views, and occasional print editions.

Quinnipiac and Western Kentucky

The Quinnipiac Chronicle publishes weekly on Wednesday and has a weekly circulation of 1,200, according to the Quinnipiac Chronicle media kit. Its campus context includes approximately 6,500 undergraduates and 2,800 graduate students, with total enrollment reported at 9,424 in fall 2024.

The Chronicle’s reported circulation is a distribution measure. It does not establish how many individual readers read each copy, nor does it equal the university’s total enrollment. The source’s tuition figure, $49,170 for 2022–23, is also a historical academic-year figure and is not presented as a current price.

Western Kentucky University’s College Heights Herald reports more than 33,000 subscribers to its daily email newsletter, according to the WKU Herald page. WKUHerald.com attracts more than 70,000 unique visitors each month and 116,000 page views each month. Unique visitors and page views are different digital measures: one describes visitors, while the other counts views.

The Herald distributes copies at more than 100 locations on campus and in Bowling Green. Its awards record includes 25 Pacemaker awards. The WKU Herald page describes the publication as the sixth most successful student media outlet in the century-long history of the National Pacemaker Awards.

The differences between the newsletter and website figures are useful for understanding channel scale. The email list exceeds 33,000 subscribers, while the website reports more than 70,000 monthly unique visitors and 116,000 monthly page views. None of those figures should be interpreted as a guaranteed number of people who read every story.

Boston University and Oregon State

The Daily Free Press at Boston University is 52 years old and has a staff of roughly 120 people, according to a BU Today story. It sends an email newsletter five days a week. Its monthly print edition has 5,000 copies and 12 pages.

The same BU Today story reports about 75,000 page views per month and about 42,000 unique views per month for The Daily Free Press. As with other digital reports, the two figures represent different measurement concepts. Page views count viewed pages; unique views identify distinct viewing activity under the source’s terminology.

Oregon State University’s Orange Media Network website averages 44,006 page views per month, 19,712 users per month, and 24,809 sessions per month, according to the OSU advertising page. The page also reports that The Juice digital newsletter is sent to over 1,000 subscribers each week.

Orange Media Network includes several publication and broadcast properties. The Barometer is published monthly with a circulation of 2,500 per month. It won a 2017 Pacemaker Award and first place in Best Newspaper. KBVR-FM broadcasts 24/7 on 88.7 FM.

The network’s other reported publications have lower-frequency schedules. Beaver’s Digest is published three times a year and reaches 1,500 readers across Corvallis. DAMchic is also published three times a year and reaches 1,500 readers across Corvallis. These are reported reader-reach figures for the named publications and city, not estimates of the entire Oregon State audience.

Publication schedules and print distribution

The supplied media descriptions show that university newspapers use several publication rhythms. The Daily Texan prints twice a week this semester, on Tuesdays and Fridays. The Quinnipiac Chronicle publishes weekly on Wednesday. The Barometer publishes monthly, while The Eagle’s special print editions usually appear twice per semester. The Daily Free Press maintains a monthly 5,000-copy print edition while sending email five days a week.

OutletReported schedule or distributionReported audience or quantity
The Daily TexanPrints Tuesdays and Fridays this semesterAbout 170,000 monthly website pageviews
The Quinnipiac ChronicleWeekly on Wednesday1,200 weekly circulation
The EagleSpecial print editions twice per semesterUsually 2,500 copies
The Daily Free PressMonthly print; email five days a week5,000 print copies; roughly 120 staff
The BarometerMonthly2,500 monthly circulation
Beaver’s DigestThree times a year1,500 readers across Corvallis
DAMchicThree times a year1,500 readers across Corvallis

The College Heights Herald adds a location-based distribution model, with copies available at more than 100 campus and Bowling Green locations. Oregon State’s Orange Media Network adds radio through KBVR-FM’s continuous 24/7 broadcast on 88.7 FM. These formats complement website, newsletter, and social-channel metrics without making them equivalent.

The reported figures also show why a single “university newspaper audience” number can be misleading. A publication may report page views, unique visitors, sessions, newsletter subscribers, open rates, followers, circulation, print copies, or readers. Each measure captures a different part of campus-media reach, and the relevant period—such as fall 2024 enrollment, 2022 summer enrollment, a monthly average, a weekly average, or a current-semester schedule—matters when comparing them.

Written by

maroon-news.com Editorial Team

Editorial team

Independent editorial coverage of campus & student life.